California-based roots rockers Stick Figure always bring a good time wherever they go. Known for their soulful takes on the reggae genre, Stick Figure released their 2015 album Set In Stone to critical acclaim. You can listen to the album here.

Now, the band is expanding on the artistic direction of Set In Stone with a brand new music video for the single, “Shadow.” Written about Cocoa The Dog, who frontman Scott Woodruff calls “my sidekick, my shadow,” the new video was shot in a retro 50’s style. Woodruff speaks fondly of Cocoa, saying that she “is essentially a member of the band. She is on stage every night, walking the perimeter and greeting the fans. She also gets first pick on choosing her bunk on the bus!”

Enjoy the new music video for “Shadow” below:

 

Video director Bulldog Media’s Joe W. speaks more in-depth about the band’s decision to shoot in this style. “I came up with the idea after listening to the song a few times. I’ve always wanted to do a 1950’s era video and thought this song would be a good fit. The lyrics “Old Country Road” made me think about the roads surrounding where I grew up in Sonoma County. We ended up shooting the film outside of Petaluma, CA, about 30 minutes from my home town. It was the perfect setting to match my vision for the video.”

The song itself was written by Woodruff, and the first-ever song recorded at the band’s Ruffwood Studios in the Santa Cruz Mountains. Built by Woodruff himself, creating a workspace was influential on the album’s direction. “The process of building a studio from scratch in the mountains, surrounded by Redwood trees, yet 15 minutes from the beach, really framed the concept and direction of the album.”

Stick Figure is on tour throughout March and the majority of 2016, so don’t miss the group on the road! For more information, click onto their website.