Reaching levels of success where one is granted their own signature guitar model by a world-class manufacturer is a right of passage for professional guitarists. The Marcus King Band’s Marcus King is now one of those notable musicians who has been given the reins to develop his own signature model alongside Gibson Guitar, which he recently introduced during his appearance at Eric Clapton‘s Crossroads Guitar Festival in Dallas late last month.
In a video shared onto Gibson’s YouTube, King sits down with industry personality Mark Agnesi to introduce his new Marcus King ES-345 Model—a slightly updated take on the 2016 Gibson Memphis ES-435TD reissue which had been his go-to instrument on tour until recently.
King and Agnesi begin their conversation with a trip down memory lane and talking about the significance of King’s presence at the all-star Crossroads Festival before turning to discuss the new guitar model. The guitar King is seen holding in the video is the prototype model for his new ES-435, which has he explains was based on his 1962 Gibson given to him by his grandfather which he no longer takes on the road. The red hollow body guitar features a small plaque that reads “Custom Made” between the bridge and the tailpiece.
King goes on to explain that his love for that style of Gibson guitar was birthed when his dad surprised him with his late grandfather’s 1962 Gibson ES-345 guitar prior to his first trip to New York City early on in his career.
Watch the video of King introducing his new Gibson custom model below.
Marcus King Introduces Gibson Guitar Signature Model
[Video: Gibson Guitar]
King continues his fall run of shows with that new guitar of his with a performance with the Marcus King Trio scheduled for Thursday (October 3rd) at Avenida Houston in Houston, TX. Following a few weeks off from the road, King will regroup with his band to kick off another leg of fall shows with a performance at The Truman in Kansas City, MO on Halloween night.
Head to King’s website for tickets and tour info, and keep an eye out for when the new Gibson Marcus King Model arrives onto the shelves.