The upcoming 50th-anniversary celebration of the original Woodstock has hit a few bumps in the road since the lineup was officially announced early last month. The three-day event, which will take place at Watkins Glen International in upstate New York on August 16th-18th, has already seen one of its highlight performers (The Black Keys) pull out, and organizers even had to postpone the on-sale date for tickets, which was supposed to be this past Monday, April 22nd.
As the balance of this year’s festival season sits on the shoulders of arguably the most recognizable (and bankable) brand in the live side of the music industry, new ticketing details are starting to emerge for what may, or may not, be the biggest concert event of the summer.
In a new report shared via Bloomberg earlier this week, Woodstock co-founder Michael Lang provided an update on this year’s event. The cost of tickets will run at a slightly manageable $450, with no single-day options being offered, according to local event listings outlet DoNYC. In all fairness, the $450 ticket cost does get attendees into what is arguably the strongest pop lineup of the year with Jay Z, Miley Cyrus, Dead & Company, Chance The Rapper, Robert Plant & The Sensational Space Shifters, Run The Jewels, John Fogerty, Leon Bridges, David Crosby, The Marcus King Band, Janelle Monae, and many more all set to perform.
The report also states that Lang will attempt a larger, global expansion for his Woodstock brand, as he’s already working alongside international companies like Dentsu Aegis Network to help with financing and marketing. The goal is to have Woodstock events be held annually in different countries around the world, including Japan, Brazil, and Spain.
As of Wednesday, there’s still been no announcement as to when the tickets will actually go on sale, but with summer quickly approaching, fans should expect them to become available in the coming weeks. If for some reason the event falls through, as some fear, there’s always LOCKN’!