Last fall, it was reported that Sir Richard Branson‘s Virgin empire had acquired the KAABOO Festival brand and was planning to throw their own major music event in Los Angeles sometime this year. On Wednesday, organizers behind the festival confirmed event details along with the lineup of artists who will perform at the inaugural Virgin Fest, which will take place at the Banc of California Stadium and Exposition Park near downtown Los Angeles this summer on June 6th-7th.
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The first-year festival will treat attendees to performances throughout the weekend from Anderson .Paak and the Free Nationals, Major Lazer, Lizzo, Kali Uchis, A$AP Rocky, Ellie Goulding, and more.
Additionally, the Virgin Fest 2020 lineup poster also includes names like The Marcus King Band, Tank and the Bangas, Barns Courtney, Empress Of, Japanese Breakfast, and Miya Folick to name a few.
As Billboard points out, this Virgin Festival is not related to the similarly-named event in 2013.
“By combining Virgin’s signature hospitality and ingenuity with a strong sense of purpose, our team built the festival of tomorrow, today.,” Branson said of the first-year event in a statement. “We are proud to bring Virgin Fest to LA and to be on track to become one of the United States’ greenest festivals.”
Tickets for the 2020 summer event are on sale now. Head to the event website for tickets and general information.
[H/T Billboard]